01
SMB customers
Help small and mid-sized merchants launch faster, list better, market smarter and run their day-to-day with less friction.
Q2 2026 · HackathonFYULing
Productivity.
Two days of building. One question: how do we help every actor in our ecosystem get 3x, 5x, 10x more done with less friction?
Open the board →Sign-ups closed
!
Sign-ups are closed.
Registration closed on Tuesday, Jun 2, 2026 at 16:00 Riga time. Already in? Edit your team from the captain dashboard. Everyone else — see what's being built on the board.
The brief
Pick a track.
Five spaces to ideate inside. They're a guide, not a fence — pick the one your idea fits, or land on Wild card.
02
Enterprise customers
Workflow orchestration, catalog ops, approvals, reporting, campaign setup and AI-assisted decisions for larger brands.
03
Suppliers
Reduce friction for print providers — onboarding, issue handling, forecasting, routing, production coordination.
04
Us (employees)
AI copilots, automation, knowledge access and internal tooling UX that make working at FYUL noticeably easier.
05
Wild card
High-potential ideas that don't sit neatly in one box but hit the productivity & convenience theme hard.
Already cookingLatest ideas in.
A peek at what's being built. Steal ideas shamelessly — or jump on the open ones.
Suppliers1 person
Printicon shows Printify exactly where the supply gaps are: which products, decoration methods, and sales channels are underserved.
by Printicon
Printify has 10000+ blueprints and hundreds of print providers worldwide. But they have no systematic way to know where their catalog is und…
Ask to join →Wild card2 people
CTRL+Z Button for Products/Stores (Product/Store Restoration Option)
by Self-Serve Salvation
When customers make a mistake by accidentally deleting their store or products on Printify, there are no do-overs, it's all gone! By provid…
Ask to join →Wild card1 person
FYUL MCP — turn any AI prompt into a real, shipped product
by FYUL MCP
This is for any AI tool, agent, or developer that wants to turn an idea into a physical product — and for FYUL itself. Today every integrati…
Ask to join →SMB1 person
The 9,317-Review Hostage Situation
by Pending Approval
We still ask customers to review catalog products, then never publish what they write. 9,317 reviews are stuck in Pending and growing. The l…
View on the board →Us1 person
auto-engineer — from "someone should do that" to "it's done"
by auto-engineer
Work at FYUL flies in from everywhere — Slack, Jira, "can you review this or that" a voice note on the drive home, email. None of it lands i…
View on the board →Us1 person
Vendor API navigator for non-developers
by Without Pagination
Most tools for working with vendor APIs are built for developers. Postman, Insomnia, raw OpenAPI docs. That leaves out a huge audience: ops…
View on the board →SMB3 people
Stop Fishing, Start Hunting at the Right Hour
by $ Dormant Revenue Recoverers $
Every salesperson knows the feeling: pitch too early and they ghost you. Too late- they've already signed with someone else. That window in…
View on the board →Us1 person
Local tool to configure automatic PR reviews rules
by CaurLabs
Caur is a tool to speed up small PRs code reviews so your team ships 10% faster without sacrificing quality.
Ask to join →SMB4 people
Product Designer
by Team with no Name
Printify's mobile product creator is currently a web-view: slow, clumsy, and unnatural to use on a phone. We're rebuilding it as a fully na…
View on the board →Us2 people
SmartRate calculator
by Just Ship It
Can you imagine that every shipping rate you see in our catalog is set and calculated manually? Behind every single rate, there is a person…
Ask to join →Three ways inPick the door
Pick the door
that fits.
A
I have a team and an idea.
Sign-ups closed Jun 2 at 16:00 Riga time. Captains can still edit their team.
Sign-ups closedB
Looking for a crew to join.
Browse every registered team — open crews still have room. Tap Ask to join and the captain gets a ping.
Open the board →C
I'll get lucky.
Lucky pool closed Jun 2 at 16:00 Riga time. Matched crews have been pinged.
Sign-ups closedDoor A · Register a teamSign-ups are closed.
Registration closed on Tuesday, Jun 2 at 16:00 Riga time. Already registered? Hop into the captain dashboard to make final edits.
Door B · The boardEvery idea
on the board.
Every team that's registered lands here. Crews flagged "open to joiners" are still hunting for people — tap Ask to join and the captain gets a ping. The rest are full; browse them for inspiration.
Door C · I'll get luckyLucky pool
is closed.
Sign-ups closed on Tuesday, Jun 2 at 16:00 Riga time. Matched crews have already been pinged — check your inbox. If you missed it, some open crews on the board may still have room.
TimelineFrom sign-up
From sign-up
to demo Friday.
Through Jun 2
Registration & ideas pool
Sign-ups, open-idea posts, and lucky-pool drops — all submitted before the deadline. Captains can still edit their team from the dashboard.
Tue, Jun 2 · 16:00
Sign-ups closed
Lineup locked. Mixed teams formed from the lucky pool.
Wed, Jun 3 · 10:00 – 10:45
Hackathon kick-off
OpenRouter keys provisioned and emailed to captains. Brief, Q&A, then heads-down hacking. Hosted in Google Meet.
Wed → Fri
Hacking hard
Three days, build for impact. Async by default; teams self-organise on calls. Day 3 cuts off at 15:00.
Fri, Jun 5 · 15:00 – 17:30
Demos & Presentations
Fri, Jun 5 · 17:45 – 18:00
Winners announcement
Palme d'Or by general vote · Prix du Jury by the committee.
PrizesTwo categories.
Two categories.
Both real.
The people's pick.
Main competition category — winner chosen by general voting after the demos. The most prestigious and honorable one, with gift certificates for the whole team.
Gift certificates · per team member
The jury's pick.
Professional committee recognition for the most interesting or promising project. Shortest path to having a sponsor who'll help push it further as a stable feature release. Jury details to come.
Gift certificates · per team member
Judging note — for both categories, the size of the productivity multiplier counts as much as polish. A rough 10x beats a polished 1.5x. Build for impact first.
FAQThe boring
The boring
but important bits.
Who can take part?
Every FYUL employee, across every function. AI tooling means you don't need to be an engineer to ship something — designers, PMs, marketers, support, ops, data: all welcome.
How big are teams?
1 — 6 people. Solo teams are welcome; so are cross-functional crews of up to six. Sign-ups (including the lucky pool) closed Jun 2 at 16:00 — if you missed it, some open crews on the board may still have room.
What's the OpenRouter key situation?
Each team gets up to USD 100 of AI spend through a shared OpenRouter key. Tick the box on the registration form and we'll provision it before kick-off on Jun 3. The list of approved models and the security rules around what you can and can't pipe through it ship with the kick-off doc.
Is it remote or in-office?
Remote-first. Kick-off, team formation and final presentations all happen in a Google Meet call. Anyone is welcome to drop in. If your crew wants to gather in an office, let us know on the form so we can hold seats.
Can I edit my team after submitting?
Yes — captains get a magic link in their confirmation email. Use it to update members, pitch, or the OpenRouter request from the dashboard.
What about IP and what we build?
Standard FYUL IP rules. The point of a hackathon is to validate ideas — the most promising ones go into a follow-up review with product leadership.
We need a hand
Help us run a good one.
Sign-off, advocacy, jury seats, sponsorship for promising projects, security clearance for AI tooling. Ping the organisers if any of these are yours to give.
Sign-off Make it official.
Advocacy Share the page with your team.
Jury 2.5 hours on Jun 5 · pick Prix du Jury.
Sponsor Pick up a winning idea post-event.
Security Clarify approved AI resources.